It is closer to the real world

There is a number of ways to get around massive spendings on your media campaign. Big, rich corporations usually have a huge budget for all kinds of marketing campaigns, so let them be!

It is closer to the real world for small business guys. For 2008 link building opportunities remain mostly the same with some exceptions. Here are observations from our web analytics company.

It is still good to participate in various social networks. Unfortunately, some of them followed Google guidelines and combined every link with “no follow” attribute, which is not gonna help you. Most social networks jealously watch for any type of “commercial” text or other types of data in blog entries. So, beware small business guy, if they catch you, they will throw you out of the network without any mercy. Naturally, they want to get each and every subscriber for themselves and sell him all the stuff without anybody standing on their way.

It is still a good idea to find a way to prestigious sites like Washington Post and the like. The drawback is that you’ve got to be a really talented journalist with a highly interesting topic to offer them. As for the attempt to add your comments to high value media sources, well, it seems that editors watch people who add comments like hawks and clean everything on a regular basis.

Good link-baiting applications are still OK and might help your viral marketing campaign. If your apps are really interesting people can post a link from it on their sites and with each click, you will become more and more visible on the Internet. You will still need to constantly conduct your web analytics tests to see if this strategy is effective and brings you desired Internet traffic.

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